Substack Success: Should Authors Add This Platform to Their Toolkit?

In a crowded digital landscape, authors are always on the hunt for new ways to reach readers. Substack has risen as a newsletter platform that promises creative freedom and direct audience connection—but is it right for you? In this episode, we’re diving deep into Substack’s features, benefits, and challenges. We’ll explore who it’s best suited for, how it can fit into your existing marketing strategy, and what kind of commitment it requires. If you’ve been wondering whether this platform could help you grow a loyal readership—and maybe even earn some extra income—don’t miss this informative, no-fluff conversation. Tune in to find out if Substack is the next big thing for your author career!Send us your feedback!Help shape our 2026 content by taking our 30-second listener poll!📱Text Penny & Amy: send us your show feedback, burning marketing questions and new topic ideas! Text the word PODCAST to (888) 402-8940 to sign up to send us messages and receive new episode announcements. And don't forget to save our number!Check out our Book Marketing Jumpstart options if you're ready to take your brand, platform and SEO up a few notches.Please leave a review on Apple Podcasts!Be sure you're following the show: by clicking the + Follow button on the top right of our show page. If you're already following you'll see a ↓ downward arrow.Locate Ratings & Reviews: Scroll down on our podcast page until you find the "Ratings & Reviews" section.Rate the podcast: Click on the stars to give the podcast a rating.Write your review: Under the star rating there will be the most recent review and just below that click "Write a Review" and compose your review in the text box that appears.Save: Once you've written your review, click "Save" to submit it. Can't use Apple Podcasts? Email us your review and we'll put it on our website: info@amarketingexpert....