Summer sales, blueberries or bust, and magic magnets

In Fruitnet's latest episode of the Fresh Ideas Show, brought to you by Alegra, hosts Mike Knowles and Maura Maxwell explore the latest trends in fresh produce – including summer marketing promotions, Peru’s blueberry export surge, and electromagnetic yield enhancement.Plus they have exclusive interviews with top industry figures, including Tom Mackintosh of Tesco, Gavin Phelps of Oddbox, Rozalin Aliramaei of Elenovations, and Mauro Laghi of Alegra.This episode is brought to you by Italian fruit company Alegra. More info at alegrait.comThis episode is also brought to you by Vog, the Home of Apples. More info at vog.itFollow Mike Knowles on LinkedIn – www.linkedin.com/in/mikefruitnetFollow Maura Maxwell on LinkedIn – www.linkedin.com/in/maurafruitnetThe Fresh Ideas Show is a podcast about the fruit and veg business hosted by Mike Knowles and Maura Maxwell.Part of the Fruitnet Podcast Network, the show is produced, recorded, and edited by Fruitnet Media International.Listen to the audio version of the Fresh Ideas Show on Apple Podcasts, Spotify, or your preferred podcast player.Artwork by Simon Spreckley and Mai Luong for Fruitnet.For more great content that can help you grow your business, visit www.fruitnet.com.You can also be part of The Fresh Ideas Show!For editorial suggestions, contact [email protected] sponsor or advertise in an episode, contact [email protected] Hosted on Acast. See acast.com/privacy for more information.