EPISODE · Feb 19, 2026 · 15 MIN
Summerfest Releases Full Lineup
Milwaukee World Festival Vice President of Entertainment Scott Ziel and Senior Director of Marketing Jerrod Woods talk about today’s full lineup release for the 2026 Big Gig. How does the lineup come together? Who was the hardest act to book this year? How did Garth Brooks end up kicking off the event with two shows? Is there an act on a free stage that may be a headliner next year, like Alex Warren’s journey?
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