Summit Speaker Series: Heather Cain on Selling Dahlias to Florists episode artwork

EPISODE · Feb 23, 2026 · 17 MIN

Summit Speaker Series: Heather Cain on Selling Dahlias to Florists

from The Backyard Bouquet Podcast: Cut Flower Farming Podcast for Flower Farmers & Backyard Gardeners · host Jennifer Gulizia

In this bonus episode, I'm sharing my Instagram Live conversation with Heather Cain of Petal Pink Flower Farm. We talked all about selling dahlias to florists and she shared so much that I know you're going to want to hear her full session at the summit.Have you ever thought about selling your dahlias to florists but weren't sure where to start? What do they actually expect? How do you price for wholesale? How do you even approach them?Heather is answering all of it at the Profitable Dahlia Summit. From what florists look for when they buy dahlias, to how to scale your operation, price your blooms, and pack them like a pro.If you're looking for a consistent, reliable revenue stream for your dahlias, selling to florists could be the game changer. And Heather is the person to learn from.Heather is speaking at the Profitable Dahlia Summit on March 3rd at 2:15 PM PST where she's going even deeper on this topic.The Profitable Dahlia Summit is March 3-5 with 13+ speakers covering every path to profitable dahlias. Tickets start at $99. Grab your ticket at the link in the show notes: https://thefloweringfarmhouse.mykajabi.com/theprofitabledahliascheduleConnect with Heather of Petal Pink Flowers: https://www.instagram.com/petalpinkflowers/

Episode metadata supplied by the publisher feed · Published Feb 23, 2026

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Summit Speaker Series: Heather Cain on Selling Dahlias to Florists

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