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Sunk Cost Fallacy | Pocket Byte #18 episode artwork

EPISODE · May 8, 2025 · 5 MIN

Sunk Cost Fallacy | Pocket Byte #18

from The Wealth Effect · host Alvin Grande

Why do smart people make irrational financial choices? Why do we stick with doomed projects, failing investments, or toxic commitments, just because we’ve already spent money, time, or energy on them? You’ll learn the psychology behind sunk costs, including loss aversion and cognitive dissonance.

Episode metadata supplied by the publisher feed · Published May 8, 2025

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Sunk Cost Fallacy | Pocket Byte #18

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