Super Bowl Champion to Community Builder: Changing Lives W/Affordable Housing 🏆🏡 - Level 🆙 w/Jonathan Vilma Founder of Tre-Bel Holdings

Jonathan Vilma||CEO founded Trè Bèl Holdings, a real estate company that owns and manages Multifamily properties throughout the Southeast. This venture followed his passive investment in over 700 multifamily property units during his decade-long football career with the New York Jets and New Orleans Saints. Trè Bèl Housing focuses on Workforce Housing through acquisitions of value-add apartments and engaging in ground-up development. Since 2018, Trè Bèl Housing has acquired 5 properties. Trè Bèl is the majority owner and outsources the management to 3rd party property managers. The current average occupancy across all properties is more than 97 percent occupied. The success of the business has been due to the policies developed and implemented by Jonathan Vilma. In 2020, building on Trè Bèl Housing’s success, Jonathan Vilma entered into a Private Public Partnership (P3) with the Miami-Dade Public Housing and Community Development (PHCD) to redevelop their existing public housing land into 161 Affordable Housing units. Other current P3 development projects include; a mixed use / mixed income project containing 149 units of workforce housing in West Palm Beach, FL and a mixed income development containing 298 units in Coconut Grove, FL.📣QUOTE:  “It’s my job to educate them, help them through the process, game plan it, strategize on how we’re going to move this path forward.” 🧠 - Jonathan Vilma Level 🆙 Take-Aways  Affordable housing today is not for the “stereotype”—it’s for teachers, nurses, police officers, and first responders 🏡The real housing crisis shows up in behavior—long commutes, multiple jobs, and survival mode 🚗Changing perception starts visually—high-quality design eliminates stigma around affordable housing 🎨The American Dream has shifted—middle-income families now need support just to live where they work ⚒Teamwork from football translates directly to business—different people, same mission, aligned execution 🏈The biggest barrier isn’t resistance—it’s lack of knowledge on how to move projects forward 🛑🔹 Valuable Time-Stamps🔹🕒 00:02:15 – Competitive edge in development🕒 00:03:45 – Redefining affordable housing today🕒 00:05:30 – Real impact of housing crisis🕒 00:08:20 – Breaking stigma through design🕒 00:14:10 – Building partnerships that scale  🌐 Trè Bèl Website