Super Bowl Marketing and Google Enters the AI Arms Race

The biggest marketing event of the year is here in Super Bowl 57. So we're breaking down some fun stats and commercials surrounding the big game. In addition to Super Bowl marketing, we're also diving into Google's answer to the Microsoft + ChatGPT partnership with their new AI tool, Bard. It's a terrible name but it does signify the new information era we've entered with the first of many big names joining the AI arms race. Google's answer to ChatGPT, BardTiktok's Guide to Super Bowl MarketingSuper Bowl stats from WalletHubMarketing Brew's Super Bowl 2023 RefresherFreightwaves Now appearance by yours truly -----------------------------------------THANK YOU TO OUR SPONSORS!SPI Logistics has been a Day 1 supporter of this podcast which is why we're proud to promote them in every episode. During that time, we've gotten to know the team and their agents to confidently say they are the best home for freight agents in North America for 40 years and counting. Listen to past episodes to hear why.CargoRex is the search engine for the logistics industry—connecting LSPs with the right tools, services, events, and creators to explore, discover, and evolve.Digital Dispatch maximizes and manages your #1 sales tool with a website that establishes trust and builds rock-solid relationships with your leads and customers.