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Surveillance pricing: What is it and is it coming to Canada? episode artwork

EPISODE · Jun 11, 2026 · 4 MIN

Surveillance pricing: What is it and is it coming to Canada?

from The Andrew Carter Podcast · host CJAD 800

Imagine discovering that the person standing next to you paid less for the exact same product, not because it was on sale, but because an algorithm decided you were willing to pay more. It's called surveillance pricing, and while there's little evidence it's widely used in Canada today, governments are increasingly looking at regulating the practice. Surveillance pricing uses personal data such as your shopping habits, browsing history or even your location to determine what price you're offered.Retail analyst Bruce Winder spoke to Andrew Carter.

What this episode covers

Imagine discovering that the person standing next to you paid less for the exact same product, not because it was on sale, but because an algorithm decided you were willing to pay more. It's called surveillance pricing, and while there's little evidence it's widely used in Canada today, governments are increasingly looking at regulating the practice. Surveillance pricing uses personal data such as your shopping habits, browsing history or even your location to determine what price you're offered. Retail analyst Bruce Winder spoke to Andrew Carter.

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Surveillance pricing: What is it and is it coming to Canada?

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Frequently Asked Questions

How long is this episode of The Andrew Carter Podcast?

This episode is 4 minutes long.

When was this The Andrew Carter Podcast episode published?

This episode was published on June 11, 2026.

What is this episode about?

Imagine discovering that the person standing next to you paid less for the exact same product, not because it was on sale, but because an algorithm decided you were willing to pay more. It's called surveillance pricing, and while there's little...

Can I download this The Andrew Carter Podcast episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.
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