Susan McPherson on Reigniting the Lost Art of Connecting to Achieve Happiness and Success

The most powerful question in the world is, "How can I help you?" These are the words that Susan McPherson is known for. Susan is the founder and CEO of McPherson Strategies; a communications consultancy focused on the intersection of brands and social impact. As a serial connector, Susan's first book, The Lost Art of Connecting: The Gather, Ask, Do Method for Building Meaningful Relationships, is the much-needed reminder that sometimes more than skills, success lies in the relationships we build and nurture. But when we are more physically distant than ever before—how can we reverse the growing trend of disconnection to forge meaningful connections in business and life? In this episode, Susan answers this question. She shares her secrets on how to be a serial connector to create a meaningful constellation of connections around you based on intention, shared interest, and helping others.