SW 200 - Rethink Common Problems by Thinking Sideways with Shane Snow

Introduction: Shane Snow is the co-founder of Contently and the author of the book Smartcuts: How Hackers, Innovators, and Icons Accelerate Success. Shane Snow's book talks on the patterns of people throughout history beating expectations and revolutionizing their industry. In today's episode, Shane talks on the different ways you can think about ideas, problem solve, and three important questions to ask yourself when you're trying to be innovative.    Key Takeaways: [2:40] What are some of the great hacks that innovators have done throughout history  [6:15] It's risky to do things differently, but there can be a much higher reward from doing things differently in a smart way.  [6:35] In the book, Shane talks about shortening, leverage, and soar. He explains what this means.  [11:30] How do you become important to an influencer?  [18:05] What are some of the questions you can ask yourself to think differently? [23:50] Advice for people who want to become an entrepreneur? Join a startup.     Mentioned In This Episode: Give and Take by Adam Grant.  Contently.com   ShaneSnow.com