Resumen: segmento vs persona

from Digital Marketing Expert · host Ilaria Digital School

En el mundo del marketing digital, dos conceptos fundamentales guían la forma en que nos dirigimos a nuestras audiencias: el segmento de mercado y la persona (también llamada buyer persona o perfil de cliente ideal). Aunque estos dos conceptos están ...

Episode metadata supplied by the publisher feed · Published Jun 22, 2026

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Resumen: segmento vs persona

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