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T053 一条夏季马面裙的诞生

EPISODE · Jun 11, 2024 · 37 MIN

T053 一条夏季马面裙的诞生

from 郑风 Talking · host 郑风 Talking

T053 一条夏季马面裙的诞生 本期节目，郑州爱奇葩数码印艺有限公司总经理赵帅，项目总监沈晨曦，跟大家聊一聊本公司研发夏季马面裙的初衷和历程。 夏季马面裙区别于传统春秋款和秋冬款马面裙，对材料和工艺等方面都有特殊要求。在炎炎夏日，如何保证面料舒适透气，同时又传承马面裙硬挺的质感，是一个技术难题，也是爱奇葩的独门技艺。 两位嘉宾从自身角度，详细介绍了公司数码订制印染技术的优势，夏季马面裙的开发理念，市场调研和面料选择的过程，以及市场定位，营销渠道等专业而有趣的内容。 嘉宾：赵帅 沈晨曦 主播：刘京广 涉及知识： “迪奥马面裙风波”：2022年7月，国际著名时尚品牌迪奥发布了一款售价2.9万元人民币的中长半身裙。 有中国网友发现，这款裙子与中国传统服饰马面裙几乎一模一样。 但迪奥在产品介绍里丝毫未提到其灵感来源，只是称其为一款“采用标志性的Dior廓形”的“全新”时尚单品。 此事件很快引发市场争议，冲上热搜。 炸褶：指裙褶从腰开始翻起，不服帖，看起来凹凸不平散乱不堪。其原因可能是裙子布料太软导致褶子散乱。 或版型设计，尺码标准问题导致臀围与腰围相差太大或胯骨突出，臀围超出了裙子本身的尺寸。 另外： 关注和购买爱奇葩原创印品请某宝搜索“爱奇葩”店铺即可。 业务咨询和洽谈可加绿V：xibenbuyi （曦本布衣）或Tel：18039570261

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T053 一条夏季马面裙的诞生

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