T100 Takes Over: What the Challenge Triathlon Buyout Means for the Sport episode artwork

EPISODE · Mar 2, 2026 · 28 MIN

T100 Takes Over: What the Challenge Triathlon Buyout Means for the Sport

from Triathlonology

The latest episode of the Triathonology podcast, hosted by Coach Oliver and Coach Jacqui, discusses significant changes in the triathlon world, including the acquisition of Challenge by T100, which will now own all non-Ironman triathlons starting next year. The hosts explore the implications of this acquisition, such as potential rebranding of events and the introduction of new race formats like T50 and T100]. They also touch on the challenges of promoting a free triathlon training program, which has yet to attract participants despite being advertised on social media. Additionally, the podcast covers Alex Yee's future plans in marathon running and his financial motivations for returning to triathlon.We have local triathlon races coming up, hosted by us: https://animisracing.com/upcoming-events/Learn more about our Triathlon Holiday: https://animisracing.com/holidays/Remember we offer year-round online triathlon coaching https://animisracing.com/online-triathlon-coaching/Our annual club membership is open for new members: https://animisracing.com/product/club-membership/Performance One Triathlon Gear: Use Oliver at checkout and save 10% https://positiononesports.com/ You can contact the show by; Email: [email protected]: https://animisracing.comYouTube: https://www.youtube.com/channel/UCh3NxvpEu23lrNX-GFIPWMAFacebook: https://www.facebook.com/teamanimisracing/ Instagram: https://instagram.com/animisracingMentioned in this episode:Online Coaching

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T100 Takes Over: What the Challenge Triathlon Buyout Means for the Sport

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This episode is 28 minutes long.

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This episode was published on March 2, 2026.

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The latest episode of the Triathonology podcast, hosted by Coach Oliver and Coach Jacqui, discusses significant changes in the triathlon world, including the acquisition of Challenge by T100, which will now own all non-Ironman triathlons starting...

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