Taddy Hall talks to Daisy Whitney and Meredith Medland

Taddy Hall hosts. Ridgway Taddy H. Hall is the Chief Strategy Officer for the Advertising Research Foundation (ARF). He is a recognized authority in the fields of Innovation and Strategy and has held senior management positions in US and Latin American companies in both private equity investment firms and operational companies. Prior to joining the ARF, Taddy collaborated with Harvard Business School Professor and innovation authority, Clayton M. Christensen, on the publication of The Innovator's Solution, (sequel to The Innovator's Dilemma) as well as on the growth of a related consulting practice. Daisy Whitney has written for a number of publications including TelevisionWeek, Advertising Age and the Denver Post. She has a specialty in the media industry and is currently TelevisionWeek\'s lead technology and local TV stations reporter. Meredith Medland is the Director of Marketing for adtech.