Tadii G - The transparent designer telling her story one YouTube video at a time

For this episode we were joined by Tadii G,  Founder of luxury brand SvoSva!Tadii was one of the first people we wanted on the podcast so it was an absolute pleasure and honour to finally chop it up with her. Her incredible brand coupled with her desire to share her story and help others makes her the perfect guest. Growing up in Kent with dreams of becoming a paediatrician, a career in fashion was never on the cards for Tadii. However this all changed when she first realised that being her own boss was what she really wanted. From luckily stumbling across a business opportunity in selling tie-dye t-shirts, Tadii and her business partner, her fashionable brother, slowly turned this into a fully fledged brand which they named after their father. As you'll realise from listening to this episode, Tadii has always been someone that has had to balance different things, this skill has enabled her to document her whole brand building journey on YouTube whilst also running the brand! The channel has amassed a huge following of nearly 20,000 people who have bought into Tadii's story whilst also learning how they can run their brands.Tadii candidly shares why her YouTube channel is just as important to her as SvoSva and how launching the channel has also helped support her fashion career. Throughout the conversation we learn more about what the SvoSva brand stands for, what Tadii's long term goal is for the brand and how she aims to build a real 'fashion community' in the U.K!Since recording Tadii has continued to work on her brand and drop more great YouTube content. She is currently working on her new collection which we really look forward to seeing! Follow Tadii's instagram to stay locked into her journey and subscribe to her YouTube channel now to learn how you can start a brand today! Join the SvoSva community now!