EPISODE · Oct 22, 2019 · 27 MIN
Taking a Customer-Centric Approach to Product Development and Marketing
from The Kula Ring · host Kula Partners
Greg Palmer, Director of Marketing at National Nail, talks with Carman and Jeff about how the marketing and product teams work together to use a customer-centric approach to product development. They also discuss which channels National Nail finds successful when launching products including trade shows, social media, and print.
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Taking a Customer-Centric Approach to Product Development and Marketing
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