EPISODE · Nov 30, 2021 · 29 MIN
Taking a Public Stance with Ben & Jerry
from The New Rules of Business · host Chief
Ben & Jerry’s is almost synonymous with corporations standing for social causes. So Lindsay and Carolyn chat with founders Ben Cohen and Jerry Greenfield to find out how they baked their social mission into their ice cream brand. Plus, they share their best advice for co-founders navigating a long-term working relationship. Learn more about Chief, and apply to be a member, at Chief.com. You can also follow Chief on Linkedin for more reports about the changing face of leadership.
What this episode covers
Ben & Jerry’s is almost synonymous with corporations standing for social causes. So Lindsay and Carolyn chat with founders Ben Cohen and Jerry Greenfield to find out how they baked their social mission into their ice cream brand. Plus, they share their best advice for co-founders navigating a long-term working relationship. Learn more about Chief, and apply to be a member, at Chief.com. You can also follow Chief on Linkedin for more reports about the changing face of leadership.
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Taking a Public Stance with Ben & Jerry
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