Taking Risks with guest Paul Mellor

The importance of trusting your gut, shipping great work, and taking some risks. About Paul Paul Mellor is the founder and design director at Mellor & Smith, which is a brand and ad agency that gets clients like Amazon, Expedia, and Spotify noticed. Talking Points Trusting your gut Comfort zone vs safety zone Ego risk vs real risk Swearing in your marketing Links We Mentioned Mellor & Smith Take Fucking Risks Events Paul on LinkedIn RiskyPicker GFDA ----Do you know you need to niche down, but keep hesitating because you're afraid of picking the wrong niche, cutting off good opportunities, or boxing yourself in?You DON'T need more convincing that vague positioning is a problem.You DO need a way to make positioning feel less risky so you can finally choose a direction, test it in the market, and adjust without blowing up your business.On Tuesday, September 8th, 2026, at noon Eastern Time, I'm running a live workshop called Positioning For Soloists Having A Hard Time Niching Down.That's what we'll tackle in this workshop.It's the second session of my Fall 2026 Soloist Growth Workshop series for expertise-based business owners just like you.Live attendance is limited to 20, so don't wait.Learn more at: https://jonathanstark.com/sgsEnroll in Positioning For Soloists now »Hope to see you live in Zoom on Tuesday.