Talking Golf Ball Alignment with Titleist's Michael Fish

Ryan dives into the success of mallet's on tour and why more players are leaning into alignment technology from tee to green. He also shares why if you're looking for new irons, an older set might be more valuable for your game than the latest releases. Then Ryan chats with Titleist's Sr. Manager of Golf Ball Product Management, Michael Fish, to discuss the evolution of golf ball alignment preferences, why players are focused on alignment precision and their advancements in research and technology.