Talking Marketing with Ethan Decker

An episode of the I'm Not Joking podcast, hosted by Dr. Peter McGraw, titled "Talking Marketing with Ethan Decker" was published on November 21, 2018 and runs 60 minutes.

November 21, 2018 ·60m · I'm Not Joking

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Episode Description

Ethan Decker is the Principal at Fractal Strategy. He is a strategic marketing consultant who sits at the intersection of creative arts and brand science. He’s been a strategic planner and market researcher at Crispin Porter + Bogusky, IntegerTBWA, and 72andSunny. His clients have included Domino’s, Hotels.com, P&G, Kellogg’s, PepsiCo, Discovery Channel, Nike, Intel, Unilever, and others. Ethan has a BA in sociology and a PhD in urban ecology and human evolution, and he studied complex systems theory at the Santa Fe Institute.

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