Talking Squarely About Another Unusual Holiday

This holiday season was supposed to be a full-on celebration. But with the pandemic still ravaging parts of the US, how are business owners coping? What are the new challenges? And what are the big opportunities as they look to 2022? We talk to three business owners about what they learned from 2020, how they’ve pivoted for this holiday season, what challenges they expect to face even beyond the pandemic–from ongoing supply chain disruptions to exploring new revenue streams–and what they are hopeful about as they ring in 2022. Featuring Beau Coan, operations manager for Papa Noel Christmas Trees in Austin, TX; Kate Vourvoulis, co-owner of Good Luck Wine Shop in Pasadena, CA; and Kenneth Brown, co-owner of Sisters of the New South restaurant in Savannah, GA.