Tamora Petitt - Clarity

Tamora Petitt has spent 25 years helping people find their way through complex experiences, from redesigning one of the internet’s most visited health tools to building UX teams from scratch, teaching over 200 career changers the craft, and quietly applying design thinking to everything around her, not just the screen in front of her. She started out as a dancer. That turns out to explain a lot.What comes through most in this conversation is how much clarity Tamora has about what the work is actually for. We talk about why the people commissioning the work need to be in the room long before the final presentation, about the difference between asking for approval and asking for alignment, and about what happens when you start treating the relationships around your work with the same care you bring to your users. There is also a redesigned symptom checker that is still live today, a six-year-old vocabulary change that reframes every stakeholder meeting it touches, and a lesson learned on the floor of a Target store that has never left her.If you’re feeling stuck, or just want to think out loud about where you’re headed, you don’t have to figure it out on your own. I offer free 15-minute conversations for anyone who wants to talk through what’s in front of them. Whether that leads to working together or not doesn’t matter. What matters is that you’ve got someone in your corner, even for 15 minutes.Head to http://www.growwithadamjennings.com and book a call.I’d genuinely love to hear from you.Want to support Awaiting Approval?Remember to rate this episode, and subscribe to the show.And you can get your hands on amazing Awaiting Approval caps, mugs and more, here: https://adam-jennings-shop.fourthwall.com/en-gbp This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit growwithadamjennings.substack.com/subscribe