淘寶殺爆傢俱店,下一個會不會輪到你?【Tony幫你做功課】 episode artwork

EPISODE · Jun 24, 2026 · 26 MIN

淘寶殺爆傢俱店,下一個會不會輪到你?【Tony幫你做功課】

from 電商Tony陳 · host 電商Tony陳

【讓每一趟差旅,都更值得!】加入國泰航空「商旅尊享計劃」,讓每一趟商務旅行,為企業與員工創造雙重價值!🎁雙重回饋|員工出差,公司與個人同步累積「亞洲萬里通」里數。🎁靈活兌換|里數滾動式永久有效,輕鬆兌換機票、艙位升等及機場貴賓室。🎁高效管理|透過自助服務平台,讓差旅管理省時又省力。👉11/30前成功註冊,享2,000迎新好里: https://fstry.pse.is/9k9v8f ——以上廣告由 Firstory 與【月城南廣告】共同執行—— 留言告訴我你對這一集的想法: https://open.firstory.me/user/ckj5xdvf2dnsa09362y6nxdla/comments🚀|廣告合作招募中,歡迎聯絡洽談https://lin.ee/Gn8a5FM🚀|支持《 電商Tony陳 》做更多精采影片:https://www.youtube.com/channel/UCsxd_JDERVC1-HKXt_D3rhw/join淘寶攻台家具戰|佛山沙發直郵|天貓設計家AI裝潢|裝潢業大洗牌去年台灣進口包裹突破 6500 萬件、交易金額衝上 752 億元,雙雙創下歷史新高——台灣人越來越愛買海外商品。而淘寶看準這股趨勢,今年策略從衝 GMV(商品交易總額)轉向拚 CLV(顧客終身價值),直接鎖定過去跨境電商最頭痛的「大型家具」開刀:首波 20 萬款沙發免集運直郵、官方物流破損就賠,還推出台灣本地組裝服務,一張板正的沙發含運不到 6000 元,連 IKEA 都不敢開這個價。這背後是中國家具出口下滑、佛山經濟近乎零成長、美國關稅讓工廠吃不到訂單的結構性壓力。但真正的殺招是「天貓設計家」——拍一張毛胚屋,AI 三分鐘生成可落地效果圖,圖上的家具全是天貓買得到的商品,未來還要在蝦皮上線消費者版本。當「叫貨、配色、找工班」這道叫做「麻煩」的牆被 AI 拆掉,靠轉手與資訊差賺錢的家具行、設計師、集運商,全都站在懸崖邊。這集用一個新聞,帶你看懂這場由商業邏輯驅動的產業淘汰賽,以及《三體》那句「我消滅你,與你無關」為什麼是最可怕的真相。看完後你會清楚的瞭解:1)淘寶為什麼放棄低價獲客、改拚交易頻率,又為何選沙發當第一刀2)佛山家具廠的真實成本與「免集運直郵+破損理賠+本地組裝」如何擊穿台灣市場3)天貓設計家+AI 生圖如何一步步架空家具行與裝潢設計業4)面對 AI 取代潮,哪些生意會被吃掉、哪些價值AI 搶不走我是電商 Tony 陳帶你看懂台灣時事背後的商業邏輯訂閱我,讓我做好的商業功課變成你的成功捷徑- 我的LINE官方帳號:@gogogogo- 我的網站:https://atm70000.com- 我的fb:https://www.facebook.com/atm70000- 我的IG:https://www.instagram.com/atm70000tony- 我的tiktok:https://www.tiktok.com/@atm70000- 捐款資料- 財團法人台東縣私立牧心智能發展中心 地址:950台東縣臺東市民航路21號 電話:089-237121  傳真:089-237075    立案字號:府社福字第1080105162號     統一編號:93859484     劃撥帳號:06649090     戶名:財團法人台東縣私立牧心智能發展中心     牧心信箱:[email protected] 牧心線上捐款:https://bit.ly/3DgpHp7 Powered by Firstory Hosting

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淘寶殺爆傢俱店,下一個會不會輪到你?【Tony幫你做功課】

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This episode is 26 minutes long.

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This episode was published on June 24, 2026.

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