Tara Gooch: Boldly Branded- Crafting Your Unique Identity

Send us Fan MailAbout This EpisodeTara LaFon Gooch, a personal branding expert and keynote speaker, discusses the nuances of living a life driven by confidence and alignment. The conversation flows from lessons on individuality to practical strategies for navigating career changes and the importance of personal branding and networking. Tara’s past experiences in corporate highlight the all-too-common narrative where blending in takes precedence over standing out. Yet, as she shares, there comes a time when it’s clear that in order to succeed outside the corporate mold, you have to embrace your own unique identity. She also dives into the interconnectedness of confidence and personal branding, a topic further explored in her TEDx talk and her book, How to GRASP Confidence and Own Your Power. Tara emphasizes the importance of the company you choose to keep, encouraging you to be mindful of how relationships affect your energy and enforcing boundaries when necessary. This episode serves as a reminder that there is real power behind your individuality and choosing to be true to yourself.   About Tara GoochTara LaFon Gooch is a keynote speaker, CEO, personal branding expert, coach, and author of the international best-selling book, How To GRASP Confidence & Own Your Power. Recently, Tara has been featured on the cover of Forbes, MSN, Yahoo Finance, as well as the United Business Journal, Fox News in New York, the Digital Journal, and TEDx in Nottingham, England. Tara has earned her MBA with a specialization in Business Analytics from the University of North Carolina at Wilmington as well as earning certificates in Management from The University of Notre Dame, and a certificate in Financial Management from Cornell University. Additionally, Tara is the United States Country Chair for Start-Up Ecosystems for the G100 Mission Million where she uses her position to elevate and support female entrepreneurs across the United States. Additional ResourcesWebsite: www.taralafongooch.comBuy Her Book, How To GRASP Confidence & Own Your PowerStay Connected on Social Media: https://linktr.ee/taragoochLinkedIn: @TaraLaFonGoochSupport the show--------Stay Connected www.leighburgess.comWatch the episodes on YouTube Follow Leigh on Instagram: @theleighaburgessFollow Leigh on LinkedIn: @LeighBurgessSign up for Leigh’s bold newsletter