Taylor'd to Hustlers with Helen Berkun

Helen Berkun is the ultimate hustler wearing many hats, including fashion photographer, celebrity stylist, creative director, influencer, shoe collector, wife, and mother. Helen was born in the former USSR and immigrated to the US at age eight, and she hustled with an entrepreneurial mindset ever since. "Doing it all in 24 hours or less," as Helen would say. With 20 years in the fashion industry, Helen shares with Taylor her background in editorial photography, her role in the infancy of the brand Akira, celebrity styling Kristin Cavallari, Jenny McCarthy, John Malkovich, Monica Pederson, Erin Andrews, to name a few. Helen and Taylor discuss how social media is prevalent in their lives and how to master the ever-changing platforms, what a day in the life of an influencer looks like, and what it means to hustle. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit taylordtakes.substack.com