TCF468: Be Bold and Raise Your Prices with Anthony Abbott

Today, Tom's guest is Anthony Abbott. Anthony is a United States Army veteran and a remodeling contractor. He runs a company called Greystone Remodeling in Raleigh, North Carolina. Anthony shares how he could never make more than $275k in sales in a year and paid himself only 12 grand in 2020 as a business owner, and what changes he made in his business, so he was able to pay himself over 100 grand in 2021.   In this episode, we talk about… How bad was Anthony's sales and revenue situation before he joined the $100k program Mistakes he was making in his business before 2020 How he was able to turn his business and income around Changes Anthony made to his mindset, sales process, and business model How he was able to change his multiplier from 1.27x to 3.8x as a remodeler Putting yourself on the payroll as the business owner How his bad business was affecting his relationship with his wife and life at home The 50% gross profit rule—don't sell anything less than 50% gross profit The biggest changes he has made in himself as a leader in the last year Things he still struggles with within his business Anthony’s advice to contractors   Resources: = Greystone Remodeling Website: https://greystoneremodelinginc.com/    = Join us in BATTLEGROUND - Everything your contracting business needs in one comprehensive program with three main focus areas: Leadership, Communication, and Numbers. For more info check out: https://TheContractorFight.com/Battleground = Get your free copy of Tom's book Winning the Contractor Fight: https://thecontractorfight.com/book (Just pay to ship) = Connect with other contractors building stronger businesses in The Contractor Fight: http://thecontractorfight.com/facebook = Grab the Gear: https://gear.thecontractorfight.com/ The Contractor Fight is the ultimate resource for becoming an uncommon contractor! Pick a fight with mediocrity. Live Unafraid. = Find Us on Social Media: YouTube: https://www.youtube.com/c/TomReber Instagram: http://thecontractorfight.com/ig Live Unafraid Swag: http://thecontractorfight.com/unafraid