EPISODE · Nov 26, 2024 · 4 MIN
Team entry 2: Less about revenue growth, more about retention - LinkedIn post authored by Liam Bartholomew
from Diary of a first-time CMO volume 2 · host Cognism
There’s no point filling a bucket that has holes in it. And rather than trying to patch the holes - only to see another spring up… Alice and the team instead chose to apply their knowledge from the CHASM project to reinforce GTM motions and fix leaks at the source.
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Team entry 2: Less about revenue growth, more about retention - LinkedIn post authored by Liam Bartholomew
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