Tech Buyers, Users and Market Validation | with Ira Vouk

In the third episode, we speak with Ira Vouk, (https://iravouk.com/) the renowned author of "Hospitality 2.0"In this captivating podcast episode, Ira Vouk, provides invaluable insights into the challenges faced by technology providers when selling to the hospitality industry. By delving into the topic, we uncover strategies for improvement. Additionally, we explore the exciting opportunities and challenges that await hospitality companies in 2023 and beyond. As a listener, you will discover smart strategies that hotels can implement to select the most suitable technology solutions. Whether you're a hospitality professional, technology enthusiast, or simply curious about the convergence of hospitality and technology, this episode is a must-listen!************* LINKS & RESOURCES *************The GAIN Momentum Podcast: focusing on timeless lessons to scale a business in hospitality, travel, and technology-centered around four key questions posed to all guests and hosted by Adam Mogelonsky and Jason Emanis.For more information about GAIN, head to: https://gainadvisors.com/Adam Mogelonsky is a GAIN Advisor and partner at Hotel Mogel Consulting Ltd. (https://www.hotelmogel.com/), focusing on strategy advisory for hotel owners, hotel technology analysis, process innovation, marketing support and finding ways for hotels to profit from the wellness economy.Jason is a GAIN Advisor specializing in growth through Marketing for hospitality tech startups, scaleups and SMBs as well as a mentor for the MCEDC Hospitality Technology Accelerator.Listen to the GAIN Momentum Podcast: Apple Podcasts: https://podcasts.apple.com/us/podcast/gain-momentum/id1690033572?uo=4Spotify: https://open.spotify.com/show/1jfIWt1D92EzgB32yX2fP4