EPISODE · Aug 15, 2025 · 50 MIN
Tech CRO Shares the #1 Hiring Mistake That Costs Millions
from The Revenue Vault: Inside the minds of sales leaders who build unstoppable revenue engines. · host Venli Consulting Group
In this episode, Marcus Chan interviews Hervé Timsit, CRO at EDB, on how character formed in the first seven years of life predicts sales success better than any resume.Hervé reveals why he hires competitive athletes over experienced reps, how to identify the mutual conspiracy killing your deals, and the pipeline creation to destruction ratio that separates elite performers from pipeline stuffers.Discover the interview framework that reveals true character, the ABC deal matrix that prevents feast or famine cycles, and the renewal discipline that reduced churn by 3% through operational hygiene.Welcome to The Revenue Vault powered by Venli, where top Sales VPs, CROs, and revenue leaders share exactly how they build high-performance revenue engines from systems and sales plays to leadership moves that actually work.Hosted by Marcus Chan, Wall Street Journal best-selling author and CEO of Venli Consulting, who led a $195M/year sales org with 110+ emps, and was promoted 12 times in 8 years, this show is tactical, direct, and built for operators.If you’re serious about driving results, this is your playbook.Want to double revenue without increasing your headcount? Click here.Follow Marcus Chan’s Socials:LinkedIn | YouTube | Instagram | TikTok | Venli
What this episode covers
In this episode, Marcus Chan interviews Hervé Timsit, CRO at EDB, on how character formed in the first seven years of life predicts sales success better than any resume.Hervé reveals why he hires competitive athletes over experienced reps, how to identify the mutual conspiracy killing your deals, and the pipeline creation to destruction ratio that separates elite performers from pipeline stuffers.Discover the interview framework that reveals true character, the ABC deal matrix that prevents feast or famine cycles, and the renewal discipline that reduced churn by 3% through operational hygiene.Welcome to The Revenue Vault powered by Venli, where top Sales VPs, CROs, and revenue leaders share exactly how they build high-performance revenue engines from systems and sales plays to leadership moves that actually work.Hosted by Marcus Chan, Wall Street Journal best-selling author and CEO of Venli Consulting, who led a $195M/year sales org with 110+ emps, and was promoted 12 times in 8 years, this show is tactical, direct, and built for operators.If you’re serious about driving results, this is your playbook.Want to double revenue without increasing your headcount? Click here.Follow Marcus Chan’s Socials:LinkedIn | YouTube | Instagram | TikTok | Venli
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Tech CRO Shares the #1 Hiring Mistake That Costs Millions
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