tech journalism, selling your company, and black innovation with Sherrell Dorsey - Build for Good episode artwork

EPISODE · Feb 17, 2026 · 44 MIN

tech journalism, selling your company, and black innovation with Sherrell Dorsey - Build for Good

from the weekly seattle

We're talking about what it takes to build a media company from scratch, sell it, and figure out what comes next. We also dig into AI bias and why the data these tools are trained on matters, especially for underrepresented communities. Our guest Sherrell Dorsey founded The Plug, a tech news platform covering the Black innovation economy that became the first Black-owned publication syndicated on the Bloomberg terminal before being acquired by Impact Alpha. She shares what she would do differently, what she learned interviewing major CEOs on the TED Tech Podcast, and why storytelling is the most underrated skill in business. All of this and your top news stories!Top Stories:1. Seattle woman's bracelet tracking company Little Bird ships to 120,000-person waitlist2. Seattle shipyard on Harbor Island to be acquired by French private equity firm3. XAI and OpenAI expand office space in Bellevue4. T-Mobile lays off nearly 400 Washington workersAbout guest Sherrell Dorsey — Author, Host of TED Tech Podcast, Principal of Build for Good: Sherrell is a data journalist and entrepreneur who founded The Plug, a tech news platform focused on the Black innovation economy. The Plug became the first Black-owned publication syndicated on the Bloomberg terminal and was later acquired by Impact Alpha. She is the author of Upper Hand and host of the TED Tech Podcast. Through Build for Good she advises early stage tech and climate founders on storytelling and messaging.About host Rachel Horgan:Rachel is an independent event producer, emcee and entrepreneur. She worked for the Business Journal for 5 years as their Director of Events interviewing business leaders on stage before launching the weekly podcast. She earned her communication degree from the University of San Diego.Contact:Email: [email protected]: @theweeklyseattleWebsite: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.theweeklyseattle.com

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tech journalism, selling your company, and black innovation with Sherrell Dorsey - Build for Good

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