Televisionation: DeepIntent Co-Founder and CEO, Chris Paquette, in Conversation with the iTV Doctor

http://tvotshow.com/televisionation - Televisionation: Friday Fireside features Rick Howe, The iTV Doctor, in conversation with prominent figures from the advanced-TV/video industry. This week’s Friday Fireside welcomes Chris Paquette, Co-Founder and CEO of DeepIntent—winner of DigiDay’s “Best Buy-Side Programmatic Platform,” competing against leading companies such as Xandr, Verizon Media, Cognitiv, Liftoff and Smadex. Conceived by former Memorial Sloan Kettering data scientists, DeepIntent connects healthcare companies with patients and providers across every screen through unique data, premium media partnerships, and custom integrations. From campaign planning to audience targeting to measuring and optimizing towards outcomes, DeepIntent’s Healthcare Marketing Platform enables over 20 major pharmaceutical companies and dozens of media agencies to advertise to more than 200 healthcare brands, so health and treatment decisions are made based on the latest, most pertinent information.