“Ten Cars Does Not Work” - The Habits Behind Higher Car Sales | Raul Tomsa, Client Advisor at Motor Werks

Average production has a cost, and it usually shows up long before someone notices it in their paycheck.After 18 years in automotive retail, Raul stepped away from the general sales manager position and returned to the showroom floor as a client advisor. He wanted to reconnect with the customer experience and find out what separates someone selling ten cars a month from someone consistently producing 20 or more.Raul explains why average producers often wait for perfect deals, avoid low-gross opportunities, and talk themselves out of transactions before the customer ever does. High performers keep stacking deals, serve every customer well, and understand that one additional sale can unlock thousands of dollars in volume bonuses.He also shares why personal presentation matters, how helping coworkers strengthens the entire store, and why operating like an owner can make you more valuable regardless of your title.The conversation moves into social media, where Raul breaks down how educational content creates real business. One video about the G-Wagon market led to a factory order, an interim lease, and a referral who purchased another vehicle.Raul is a client advisor with 18 years of dealership experience and the creator behind Vincierge. Connect with him on Instagram, TikTok, and Facebook at @vinciergeMichael’s takeaway: Average is expensive. Stop waiting for better opportunities and become better at serving the opportunities already in front of you.Timestamps00:00 Intro00:48 Dealer Playbook Support02:10 Why He Returned08:41 Can Connection Be Taught15:37 Play by the Rules19:39 Leadership Advantage26:52 Money Versus Meaning29:03 From 10 to 40 Cars35:00 Service First Selling40:56 Social Media Reality42:06 Content That Sells49:29 Authenticity Over AI51:48 Right People Not Viral55:25 Wrap Up and Connect