Tennessee Vols Wear First Horizon on Jerseys | Tennessee Volunteers Football News

Tennessee just made college sports history by putting First Horizon’s name directly on their jerseys — a 10-year, $120M deal that debuted in their dominant 56-9 win over Furman. This bold move, led by AD Danny White, signals a major shift as schools scramble for revenue, blending longtime partnership with Adidas and a new era of corporate branding on the field. Listen in comfort:Get a discount on a Soli Pillow: http://solipillow.com/discount/dnn. Advertise on DNN:[email protected] This is an automated, high-level news summary based on public reporting.Report issues to [email protected]. View sources & latest updates:https://sources.thednn.ai/a4ef4212d8ce3e60