Text messaging: a customer service channel whose time has come - Interview with John Huehn of In The Chat

Today’s interview is with John Huehn, founder, President & CEO of In The Chat, a social media sales and customer service company, that is aiming to make text message and social customer service easy with their software. John joins me today to talk about how text messaging as a customer service channel doesn’t get the press that it deserves but that it can offer great benefits to businesses that implement it as a channel. This interview follows on from my recent interview: Social listening could replace traditional voice of the customer methods – Interview with Dana Miller of Crimson Hexagon – and is number 138 in the series of interviews with authors and business leaders that are doing great things, helping businesses innovate and delivering great service and experience to their customers.