TFS#93 - Kasim Aslam, $500K/month Google Ads Agency, Getting Ready For Recession, Solutions 8 Founder & CEO

Kasim Aslam is the founder and CEO of Solutions 8, the #1 Google Ads agency. He’s the Traffic Coach for DigitalMarketer.com’s ELITE coaching program, was hand-selected by Ryan Deiss to help create Digital Marketer’s new Paid Traffic Certification, and is the co-host of Perpetual Traffic (one of the top marketing podcasts in the world). Recipient of the Arizona Interactive Marketing Association’s 2017 TIM Award for Person of the Year, Kasim was also named one of the Top 50 Digital Marketing Thought Leaders in the United States by The University of Missouri in 2020. His book, The 7 Critical Principles of Effective Digital Marketing, was featured as one of the Top 100 Digital Marketing Books of All Time by Book Authority.   To know more about Kasim, visit: https://kasimaslam.com/ or https://sol8.com/ CHAPTERS: 00:00 Intro 00:15 Most Expensive City 02:10 Capital Preservation 02:30 Inflation & Gold 03:30 Changing The World Order 05:00 Crypto Investments 09:10 The Bitcoin Shift 13:00 Crypto Trading 14:30 Real Estate Investment 15:25 The Beginning Of Recession 17:50 The Anti-fragile 20:00 Google Ads Agency 23:00 Losing & Gaining Clients 24:00 Buying Fear 25:10 Investing On People 26:35 The Pareto Distribution 28:25 Collin Schmelebeck 29:50 Getting Leads 30:30 Finding Your Niche 32:35 The Imposter Syndrome 34:00 Pro Bono Services 37:00 Client Retention 40:00 The Problem With Info Products 45:00 Creating The Flywheel Effect 48:50 Google’s Performance Max 51:15 The Problem With Dropshipping 52:50 Influencer Marketing 55:20 The Low Hanging Fruit 57:55 The Quarter Principle 01:00:20 Starting A YouTube Channel 01:02:15 The Perpetual Traffic 01:04:00 Content Creation Process 01:10:00 Creating Clips 01:11:50 Evan Carmichael 01:13:35 Outro