EPISODE · Feb 17, 2023 · 47 MIN
THE 3 R'S: RETENTION, REFERRALS, & RESULTS! with Sara Kooperman, JD, Detric Smith, Bill McBride, Lisa Gorsline & Bob Esquerre, MA
from SCW Fitness Webinars · host SCW Fitness Education
On average it can cost 5x as much to obtain a new customer than retain an existing one but a majority of companies still focus on customer acquisition over retention. Join our panel of experts as they delve into the importance of retention with our clients and clubs; as well as the important role referrals and results-driven programming plays in it.
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THE 3 R'S: RETENTION, REFERRALS, & RESULTS! with Sara Kooperman, JD, Detric Smith, Bill McBride, Lisa Gorsline & Bob Esquerre, MA
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