The 3 things that set this natural skincare brand apart from other top shelf products and why it’s important to get clear on yours, with Alder New York Co-Founder Nina Zilka

Joining me on the show today is Nina Zilka, Co-Founder of natural skincare brand Alder New York.  Alder New York is a queer and woman-owned independent skincare brand that makes products designed to work for all skin types, no matter your age, gender, or ethnicity. Their vegan line is formulated with the best plant-powered extracts and clean, dermatologist-approved ingredients for healthy skin.  In this episode we’re talking about how Nina and her co-founder David started their first brand in fashion back in 2008 and have since gone on to create a wildly successful skincare company - started through self made formulations in her kitchen. We cover how they’ve funded the business to date and what it really means to do a friends and family round, how they’ve grown by making their way into hundreds of super cool retail stores around the US and the 3 things they do that set them apart from the rest on the top shelf.  LINKS WE MENTION:  https://www.goodreads.com/  Read Like The Wind by Molly Young  My Life so Far   Social Media: https://www.goodreads.com/  Alder New York Website  Alder’s Instagram Nina’s Instagram Female Startup Club's Instagram  In partnership with Klaviyo, the best email marketing tool for ecommerce businesses. https://www.goodreads.com/  Read Like The Wind by Molly Young  https://www.goodreads.com/book/show/148355.My_Life_So_Far   📱 Join 160K smart chicks in the Female Startup Club universe: → Use code 'FSC' for 30% off your first 3 months at omnisend.com/fsc → Female Startup Club's Instagram: www.instagram.com/femalestartupclub → Doone Roisin's Instagram: www.instagram.com/dooneroisin → Get opportunities delivered to your inbox 3x weekly here: https://female-startup-club.beehiiv.com/ Hosted on Acast. See acast.com/privacy for more information.