The $300M Mindset: How Jason Built Therabody

What this episode covers

Dr. Jason shares how a devastating injury led him to hack together the first Theragun, then spend eight relentless years turning it into Therabody. He explains the science he discovered along the way, why 40Hz matters, and how early believers from the New England Patriots to Justin Timberlake helped the idea spread. We also get candid lessons from painful business missteps, a pandemic pivot, and a rebrand that brought recovery tools home. If you’re building, healing, or both, this story is loaded with takeaways.More Hot Takes Big StakesInstagram: www.instagram.com/hottakesbigstakes/TikTok: www.tiktok.com/@hottakesbigstakes/More on Dr. Jason WestlandInstagram: https://www.instagram.com/drjasonwerslandLinkedIn: https://www.linkedin.com/in/dr-jason-wersland-0116846a/Website: https://www.therabody.comMore on Natalie Holloway:Personal Instagram: www.instagram.com/natalieholloway/“Bala” Instagram: www.instagram.com/bala/“Balacize” Instagram: www.instagram.com/balacize/Substack,“Working Out in Heels”: natalieholloway.substack.comBook a 1-on-1 Call: intro.co/NatalieHollowayMore on Lana Elie-Meyers:Personal Instagram: www.instagram.com/lanaelie/LinkedIn: www.linkedin.com/in/lana-elie-875b383a/

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Frequently Asked Questions

How long is this episode of Hot Takes Big Stakes Business?

This episode is 1 hour and 1 minute long.

When was this Hot Takes Big Stakes Business episode published?

This episode was published on October 2, 2025.

What is this episode about?

Dr. Jason shares how a devastating injury led him to hack together the first Theragun, then spend eight relentless years turning it into Therabody. He explains the science he discovered along the way, why 40Hz matters, and how early believers from...

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