EPISODE · May 28, 2026 · 7 MIN
The 5 GPS questions you need to ask every prospect – PODCAST
from Podcast – Greg Martinelli
to help navigate your sales process When calling on a prospect, most salespeople make one small error. They know exactly what they want to accomplish on that sales call. It usually includes introducing themselves to the prospect, telling them about their company, and the products they sell. While there is nothing wrong with that sales call strategy, there is one missing piece of information. It’s like going on a road trip and setting your GPS for the destination Your GPS needs to know where to start. It needs to know your location to give you an accurate and most efficient route to your destination. A sales call on a prospect is no different. We want to take this prospect on a sales journey from the products they are currently buying to our products (sales destination). The mistake most salespeople make is not establishing where they are. I emphasize “they” because a sales call is the prospect’s journey, not ours. We’re just the tour guide. Listen in as we cover the 5 GPS-style questions to uncover where your prospect is in their decision-making on your products!
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The 5 GPS questions you need to ask every prospect – PODCAST
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