The 6-Month Rule: Why Partnership Timing Makes or Breaks Your Crowdfunding Campaign | Ep. 1

Most founders onboard a crowdfunding agency two or three months before launch. By then, the most critical decisions are already made and often made wrong.In Episode 1, Babken, TCF's Partnerships Manager, breaks down why six months is the threshold that separates prepared campaigns from ones that are already behind and what founders should actually be doing in that window.What you'll learn:— When to onboard a partner agency and why timing changes everything— The difference between collecting leads and actually qualifying them— Why a $1 reservation changes how you measure pre-launch demand— What a 4–5% vs 40% conversion rate tells you about your audience— Why your past customers might not be your next campaign's audience— The one piece of advice every founder needs before they launch🎧 New episodes every week - Season 1: Crowdfunding Foundations▶️ Also on YouTube: https://bit.ly/4mdiIDc🔗 Learn more about TCF: https://bit.ly/4dYO7a8