The 80-20 For Investors. What Should You Be Focusing On? » Episode 923

Now that you’re an entrepreneur, it’s easy to fall into the trap of putting out fires every day without ever really getting anything done. But if you apply the 80/20 principle to your business, you’ll be able to sharpen your skills on the activities that yield the most money, and pass on the ones that waste your time. For me, the 80/20 principle means that I’ve been focused on my podcast for the last 9 years, and it’s been good to me. I’m not scattering my attention across different channels and picking up or dropping random marketing tactics. I know what works for me. If you’re ready to explore what will work for your business, great! But I’d suggest you focus on just: —One customer, —One problem, —One traffic source, —One conversion tool, —For one year. I have a friend here in St. Louis who is hyper-focused on 2 bedroom brick houses. That’s it! That’s all he likes to buy. And the truth is, this strategy has paid off for him. So let’s brainstorm some ways today that you can focus in on the 20% that will improve your business. What’s Inside: —How to maximize the time you spend on your business. —Why applying the 80/20 principle to your business will help you earn more money. —What the 80/20 principle looks like in my business.