The 80/20 Rule in Marketing Your Dental Practice

In Episode 116 of Insurance Untangled, Ben Tuinei and Naren Arulrajah explore how the 80/20 rule can transform your dental practice. Learn why just 20% of your efforts lead to 80% of your results—and how to stop wasting time and money on marketing that doesn't work. Naren shares a simple framework to help patients find you, like you, and trust you, using real examples and clear, no-fluff advice. You'll also hear mindset lessons from sports greats like Phil Jackson and Michael Jordan, showing how focus and consistency create long-term success. Whether you're stuck in insurance traps or just tired of going in circles, this episode will help you take control and grow with purpose.