The $800B Marketplace Opportunity — A Conversation with Procurement Leaders Ahead of SIG's General Session episode artwork

EPISODE · Sep 3, 2025 · 13 MIN

The $800B Marketplace Opportunity — A Conversation with Procurement Leaders Ahead of SIG's General Session

from Sourcing Industry Landscape

In this episode, Dawn Tiura of SIG talks to procurement leaders Ankur Srivastava of Flywl, Mazen El-Haideri of McAfee, and Lawrence Kane of Transamerica. Together, they discuss their upcoming general session, "The $800B Marketplace Opportunity: How CPO's are Turning Cloud Spend into Savings and Speed" which takes place on Wednesday, October 8th at the Omni Resort & Spa in Scottsdale, AZ.  They share their perspectives on how sourcing and supply chain professionals can elevate their role from tactical operators to trusted strategic partners. Drawing on real-world experiences, they explore how credibility, collaboration, and storytelling can transform procurement into a driver of organizational value.

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