The 9 Biggest Mistakes Ecom Brands make when A/B testing | Ep. 38

from The Ecommerce Uptick · host Daniel Chabert

want to get in touch with me? ⁠https://beacons.ai/daniel.chabert⁠ Not testing based on the highest traffic pages Not viewing the entire funnel holistically not looking at the ads and messaging not considering the copy and messaging in the email marketing flow not testing different apps not doing pricing tests and free shipping threshold tests not focusing enough on AOV based tests not running tests for at least 2 business circles not running tests based on segments

Episode metadata supplied by the publisher feed · Published Feb 6, 2024

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The 9 Biggest Mistakes Ecom Brands make when A/B testing | Ep. 38

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