The AdCast Podcast 5 - Content Marketing

It only took 5 episodes for us to tackle one of the biggest challenges marketers face today. Content Marketing. We speak with brand manager Kyle Downs to discuss the importance of content in today's world. Content marketing is a form of marketing focused on creating, publishing, and distributing content for a targeted audience online.[1] It is often used by businesses in order to: Attract attention and generate leads Expand their customer base Generate or increase online sales Increase brand awareness or credibility Engage an online community of users Do you have questions about marketing and advertising for your own business? We would love to hear from you. Connect w/ Eric Elliott: Website: https://ericelliott.com/ Facebook: https://www.facebook.com/ericelliottspeaker LinkedIn: https://www.linkedin.com/in/iamericelliott/ Instagram: https://www.instagram.com/ericmelliott/ Twitter: https://twitter.com/ericmelliott Brought to you by VIP Marketing and Advertising. VIP Marketing and Advertising is an integrated advertising agency  based in Charleston, SC. Our mission is to differentiate our clients  from their competitors with a commitment to serve their marketing,  advertising and creative needs on time and within scope. Our philosophy  is to partner with businesses to market to the right people, capture  their attention and get results with premium video production, design,  media planning, and media distribution. We believe every business  deserves Very Important Placement. Call: 843-760-0707 Visit www.VIPMarketing.com to learn more. VIP on Facebook Message: https://www.facebook.com/VIPMarketingUSA Produced by Craft Creative. Craft Creative is Charleston's premium video production, design and  creative agency. Professional video production and graphic design made  exclusively for businesses and corporations. Creative experts in  automotive, legal and medical creative. Visit www.wecraftcreative.com .