EPISODE · Aug 8, 2026 · 7 MIN
The Affiliate's Moral Compass
from List Building Lifestyle With Igor Kheifets · host Igor Kheifets
Learn to sell, and you've been handed something powerful — and dangerous. In this episode, Igor opens up about the quiet war every affiliate fights: greed on one shoulder whispering "it's converting, mail it," conscience on the other calling it a scam. He walks through how his moral compass shifted once the money started coming in, the vetting process he now runs on every offer and every person behind it, and what he actually does when a promotion he trusted turns out to be a dud. The skill of promoting an offer can be used for good or for bad. This is how Igor keeps himself on the right side of that line.
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The Affiliate's Moral Compass
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