The AI-Native Builders Rewriting Marketing's Playbook episode artwork

EPISODE · May 15, 2026 · 36 MIN

The AI-Native Builders Rewriting Marketing's Playbook

from Liftoff Journeys with Jeanniey Walden · host Liftoff Enterprises

Here's the thing about AI that nobody wants to admit: everyone's talking about it, but most people still can't tell you exactly how it's changing the game right now, today, in real and tangible ways. This episode fixes that.In this special edition of Liftoff Journeys, I'm bringing together four conversations with leaders who aren't just theorizing about AI. Mike Finnerty, CEO Co-founder, Mutinex,  Matthew Wilson, Global head of Revenue, Social Scale AI, Aubriana Alvarex Lopez, Co-founder, Agnitio and Vince Walden, CEO, KonaAI. They're building with it, selling with it, and using it to solve problems that have frustrated marketers, compliance officers, and brand leaders for years. Recorded live from the Colossal Bowl event, these chats cover everything from AI-powered content creation that actually protects your brand, to a startup founder's raw advice on getting comfortable with hearing "no," to the future of marketing mix modeling, to why your compliance team might be the most exciting department in your company right now (seriously).If you're a CMO trying to justify your next investment, a founder wondering when to take the leap, or a business leader trying to figure out where AI fits into your world without the hype and the fluff, this is the episode to turn up. You'll walk away with real frameworks, bold predictions, and the kind of practical wisdom that only comes from people who are deep in the work.

Here's the thing about AI that nobody wants to admit: everyone's talking about it, but most people still can't tell you exactly how it's changing the game right now, today, in real and tangible ways. This episode fixes that.In this special edition of Liftoff Journeys, I'm bringing together four conversations with leaders who aren't just theorizing about AI. Mike Finnerty, CEO Co-founder, Mutinex,  Matthew Wilson, Global head of Revenue, Social Scale AI, Aubriana Alvarex Lopez, Co-founder, Agnitio and Vince Walden, CEO, KonaAI. They're building with it, selling with it, and using it to solve problems that have frustrated marketers, compliance officers, and brand leaders for years. Recorded live from the Colossal Bowl event, these chats cover everything from AI-powered content creation that actually protects your brand, to a startup founder's raw advice on getting comfortable with hearing "no," to the future of marketing mix modeling, to why your compliance team might be the most exciting department in your company right now (seriously).If you're a CMO trying to justify your next investment, a founder wondering when to take the leap, or a business leader trying to figure out where AI fits into your world without the hype and the fluff, this is the episode to turn up. You'll walk away with real frameworks, bold predictions, and the kind of practical wisdom that only comes from people who are deep in the work.

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The AI-Native Builders Rewriting Marketing's Playbook

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How long is this episode of Liftoff Journeys with Jeanniey Walden?

This episode is 36 minutes long.

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This episode was published on May 15, 2026.

What is this episode about?

Here's the thing about AI that nobody wants to admit: everyone's talking about it, but most people still can't tell you exactly how it's changing the game right now, today, in real and tangible ways. This episode fixes that.In this special edition...

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