The AI-Powered Agency: Automating Workflows and Delivering Better Results with Hugo Silva Pereira

In this episode of the Agency Scale to Success Podcast, Leanne Rogers speaks with Globital Chief AI Officer Hugo Silva Pereira about what AI agents are and how they differ from chatbots, generative AI tools like ChatGPT, and platforms such as Zapier, Make, or n8n. They discuss key agency-relevant capabilities including autonomous reporting, custom integrations via open APIs, predictive analytics for campaign optimisation, and scalable video and image content creation. They also cover how agencies should assess readiness by improving data collection and defining clear objectives, and Hugo outlines Globital’s new white-label AI agent service created in response to agency demand for custom agent builds.If you'd like to learn more about what AI agents can do for your agency and your clients, talk to us at Globital and let's explore solutions.https://globital-marketing.com/agency-discovery_AI-powered-agency_podcast