The AI Revolution in Medicare Billing Dr Casey Going

What does it take to turn a frustration in general practice into a fully launched AI product?In today's episode of the Doctor’s Lounge podcast by Business for Doctors, we welcome back Casey Going from BFD Education to unpack the story behind MBS Pro, an AI-powered platform designed to simplify Medicare billing for GPs.After years of teaching MBS billing weekends, Casey kept hearing the same question: “Isn’t there a system that can just do this for us?”With the rise of large language models like OpenAI’s ChatGPT and Google’s Gemini, the opportunity became clear. But transcription alone wasn’t enough. The real innovation? Adding a Medicare-specific intelligence layer on top of AI to help GPs identify eligible item numbers, avoid common billing mistakes and strengthen compliance.In this conversation, Casey shares:• How MBS Pro evolved from an idea into a live product• Why AI transcription is only the starting point• The complexity of Medicare billing and why so many codes go unused• How the platform fine-tunes contextual billing suggestions• The balance between automation, compliance and GP responsibility• What it’s really like building a startup as a non-technical founderIf you’re curious about AI in healthcare, Medicare reform, startup journeys or simply want to understand how technology is reshaping general practice, this episode is packed with insight.