The Algorithm Isn't Your Friend: Build a Content Calendar That Forces Its Hand

Building a content calendar is key for attracting a new client base. But how often do you post and on what social media platforms should you focus on? Today, Taleesa and Andrea are chatting about content strategy for esthetic practices, and emphasizing why it’s important to have a clear strategy and to diversify when marketing.  Listen to this episode for the details about where and how often you should be posting and what tech you need to make your life easier and less overwhelming. If you enjoyed this episode please share, rate and review it! Also mentioned in today’s episode: Tech needed and the importance of using Canva Pro 2:45Which social media platforms you should be using 7:43Email marketing and automations 14:09SMS messaging and strategic use 23:41Posting frequency 25:20Links:https://smithandcrawford.com/content-calenderhttps://smithandcrawford.com/aesthetically-membershipBook a Call with Us: https://portal.smithandcrawford.com/public/appointment-scheduler/61d5c7d8713ec2457d84ce7a/schedule